bareknuckleyellow

Nov
26th

Thu

(via )

Nov
23rd

Mon

Aim it shoot it freeze it

Canon : Freeze Tag Commercial | scaryideas.com

Nov
18th

Wed

Visualizing empires decline on Vimeo (via Vimeo)

Nov
13th

Fri

Bertelli • Biciclette Assemblate • New York City

Beautiful bikes from Bertelli NYC

(via )

Nov
4th

Wed

jruiter + studio’s super-minimal city bike - Core77

Nov
3rd

Tue

The next time you feel inclined to pass on something you overheard, keep in mind the following cautionary tale.
In ancient Greece, Socrates was widely lauded for his wisdom.
One day the great philosopher encountered a friend, who ran up to him excitedly and said, “Socrates, do you know what I just heard about one of your students…?”
“Wait a moment,” Socrates replied.
“Before you tell me, I’d like you to pass a little test. It’s called
the Test of Three.”
“Test of Three?”
“That’s correct,” Socrates continued.
“Before you talk to me about my student let’s take a moment to test what you’re going to say.
The first test is Truth.
Have you made absolutely sure that what you are about to tell me is true?”
No,” the man replied, “actually I just heard about it.”
“All right,” said Socrates. “So you don’t really know if it’s true or not.
Now let’s try the second test,the test of Goodness.
Is what you are about to tell me about my student something good?”
“No, on the contrary…”
“So,” Socrates continued, “you want to tell me something bad about him even though you’re not certain it’s true?”
The man shrugged, a little embarrassed.
Socrates continued, “You may still pass though because there is a third test - the filter of Usefulness.
Is what you want to tell me about my student going to be useful to me?”
“No, not really…”
“Well,” concluded Socrates, “if what you want to tell me is neither True nor Good nor even Useful, why tell it to me at all?”
The man was defeated and ashamed and said no more.
This is the reason Socrates was a great philosopher and held in such high esteem.
It also explains why Socrates never found out that Plato was sleeping with his wife

— Careless whispers - 360 - Jack Morton Worldwide’s Experiential Marketing Blog

Oct
31st

Sat

CHOP CUP on Vimeo (via Vimeo)

Oct
28th

Wed

SWEATSHOPPE, 4spots, the landing extras on Vimeo (via Vimeo)

Sep
29th

Tue

Brief Encounters - Roller Racing

Roller Racing On Friday - celebrating the Bicycle Film festival the theme was Brief Encounters. Some awesome costumes and even more amazing riding.